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Tourist signage, Brooms Head

Tourist signage at Brooms Head Caravan Park includes 8 beautifully designed large panels within a free standing shelter. Environmental themes dominate.

Content writing and graphic design of tourist signage

Commissioned by Clarence Valley Council the project called for the creation of 8 large panels 2 metres wide x 1 metre high (totalling 15.4 metres in length). In addition to the design, we were required to create the content, source all the images and verify copyright of all the images.

Context: Nestled in the heathland of Yuraygir National Park, Brooms Head was originally known as Cakora Point. The name Brooms Head was first used for this beachfront village in 1870 when a broom thought to have come from the wreck of the schooner ‘Eureka’, was washed up on the beach.

Design: The design is on the ocean waves and uses a large casual font for the drop capital headings. The signs are medium density and the large image in the top right hand corner of the signs has been ‘photoshopped’. This was a design decision for aesthetics and necessity. A filter of ‘paint daubs’ has been applied to give interest, to allow for the placement of a spectacular image and to maintain a beautifully rendered high resolution ‘LARGE’ graphic.

Size: 1925mm wide x 1100mm high

Paint Daubs

The signs are medium density and the large image in the top right hand corner of the signs has been ‘photoshopped’. This was a design decision for aesthetics and necessity. A filter of ‘paint daubs’ has been applied to give interest, to allow for the placement of a spectacular image and to maintain a beautifully rendered high resolution ‘LARGE’ graphic.

More information signage density – how much content to use

Categories:   Nature & Tourism, Signage